Business Design for a Fintech Built for Women
Business Design for a Fintech Built for Women
DURATION
Phased
DURATION
Phased
CLIENT
Herconomy
CLIENT
Herconomy
Business Design
Business Design
Organizational Design
Organizational Design
Market Positioning & Value Proposition
Market Positioning & Value Proposition
Fund Raising and Investor Readiness
Fund Raising and Investor Readiness
CLIENT OVERVIEW
CLIENT OVERVIEW
Herconomy is a Female-focused fintech startup dedicated to creating financial resources for women.
Herconomy is a Female-focused fintech startup dedicated to creating financial resources for women.
SUMMARY
SUMMARY
Gumi worked closely with Herconomy to define its long-term strategic vision, secure its financial services license, and design its internal systems for operational readiness. The work bridged high-level strategic clarity with hands-on support across product, regulation, and operations
Gumi worked closely with Herconomy to define its long-term strategic vision, secure its financial services license, and design its internal systems for operational readiness. The work bridged high-level strategic clarity with hands-on support across product, regulation, and operations
KEY OUTCOMES
KEY OUTCOMES
We developed a strategic roadmap aligned with the company’s vision to become a licensed digital bank, ensuring clarity and focus across growth phases. This included designing internal systems and workflows to support operational scale and sustainability. We also supported regulatory engagement and licensing-related business planning, helping the company navigate compliance pathways with confidence. Through this work, we positioned the company as a credible and trusted women-focused FinTech ready for institutional recognition.
We developed a strategic roadmap aligned with the company’s vision to become a licensed digital bank, ensuring clarity and focus across growth phases. This included designing internal systems and workflows to support operational scale and sustainability. We also supported regulatory engagement and licensing-related business planning, helping the company navigate compliance pathways with confidence. Through this work, we positioned the company as a credible and trusted women-focused FinTech ready for institutional recognition.
